It’s that time of year again! The time where the weather starts heating up and the festivals begin. Coachella is here which means there’s going to be a million chances for that perfect photo (I mean the ferris wheel, hello!) all weekend. But what’s the perfect photo without a perfect caption? Whether you’re attending weekend 1 or 2 we put together 11 captions that you can use while you’re at the festival or throughout next week while you’re reliving the moments from the weekend.

 

  1. Coachella Mode: On
  2. I left my heart in the desert
  3. Imagine a world without Coachella
  4. Blame it on my gypsy soul
  5. Sunshine on my mind, it must be festival time
  6. Vibe secured
  7. Alexa, take me to Coachella
  8. This is what we train for
  9. Chella vibes
  10. Welcome to the desert
  11. Baechella/Brochella

 

Have fun at Coachella! 


AMP Featured in Carol Roth’s Small Business Gift Guide

AMP Featured in Carol Roth’s Small Business Gift Guide

Big news for the AMP squad. AMP was selected for Carol Roth’s Small Business Holiday Gift Guide, a trusted roundup that highlights tools and resources designed to help entrepreneurs grow and stay organized. Carol is known for championing business owners and spotlighting products that make a real difference, so this feature means a lot.

AMP was created to give entrepreneurs and creators their time back. Planning content can be overwhelming when you are already wearing ten hats. AMP audits your social media, learns your voice, and turns your ideas into content calendars, captions, hooks, and strategies in minutes. It is built on more than a decade of managing social media for iconic artists and brands, which means every recommendation inside AMP is rooted in real-world experience.

The Small Business Gift Guide selected AMP for its fast results, and the way it helps founders stay consistent online without burning out.

Being included in this guide is a reminder that business owners are craving tools that save time and reduce stress. AMP was created to meet that need, and this recognition reflects the impact it is already making for creators, founders, and anyone trying to keep up with content without losing their minds.

If you want your social media to feel lighter, faster, and more aligned, AMP is ready for you. Learn more and get started here.


Humanizing AI: The Authenticity Paradox in Modern Marketing

Humanizing AI: The Authenticity Paradox in Modern Marketing

You’ve probably heard that AI is taking over marketing, but the truth is, it’s missing something only humans can bring.

That’s the perspective I explored in my thought-leadership piece for The AI Journal, “The Authenticity Paradox: Why AI-Driven Marketing Needs More Humanity.”

We’ve hit a turning point where automation alone isn’t enough. The future belongs to brands that know how to make technology feel. Because real connection can’t be coded, it has to be felt, understood, and lived.

Here’s what I keep coming back to: AI doesn’t make you less human. It just makes your voice louder. The key is making sure it’s worth amplifying.

You can read the full article from The AI Journal here, it’s worth it if you care about staying relevant in an era where human connection is the real algorithm:
👉 The Authenticity Paradox: Why AI-Driven Marketing Needs More Humanity


The Real 3-Second Rule: How to Earn Emotion Before Attention Fades

The Real 3-Second Rule: How to Earn Emotion Before Attention Fades

You’ve probably heard that you only have three seconds to grab attention online, but those seconds don’t belong to the algorithm. They belong to the audience.

That’s the core insight I contributed to Signalytics’ an Amazon advertising agency in their breakdown on creating scroll-stopping content that actually connects.

The 3-second rule comes down to earning emotion before attention fades.

In those first few seconds, a hook has to do three things fast:
• Spark feeling — curiosity, nostalgia, recognition, even a little shock.
• Disrupt the pattern — break what people expect to see.
• Anchor familiarity — use something recognizable so the brain connects instantly.

When I’m creating hooks for clients, I focus on relatable disruption something that feels new but emotionally familiar. Whether it’s a raw moment from rehearsal or a single line that flips a trend, it has to earn curiosity fast and deliver on the payoff.

Here’s what I keep coming back to: the best scroll-stopping content isn’t about shock value. It’s about connection. That’s the real 3-second rule.

You can read the full article from Signalytics here, it’s worth the read if you want to stand out in a crowded feed without losing what makes your voice yours.