AMP Featured in Carol Roth’s Small Business Gift Guide
Big news for the AMP squad. AMP was selected for Carol Roth’s Small Business Holiday Gift Guide, a trusted roundup that highlights tools and resources designed to help entrepreneurs grow and stay organized. Carol is known for championing business owners and...
Humanizing AI: The Authenticity Paradox in Modern Marketing
You’ve probably heard that AI is taking over marketing, but the truth is, it’s missing something only humans can bring. That’s the perspective I explored in my thought-leadership piece for The AI Journal, “The Authenticity Paradox: Why AI-Driven Marketing Needs More...
The Real 3-Second Rule: How to Earn Emotion Before Attention Fades
You've probably heard that you only have three seconds to grab attention online, but those seconds don't belong to the algorithm. They belong to the audience. That's the core insight I contributed to Signalytics' an Amazon advertising agency in their breakdown on...